Why Trust Remains Indis­pensable for Sybille Wyss in Wealth Manage­ment

In an inter­view with the Handels­zei­tung, our CEO discusses changes in the industry, the use of AI, and the importance of personal advice. She also explains why investors need guidance, especi­ally during turbu­lent market periods.
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In an inter­view with the *Handels­zei­tung*, Sybille Wyss discusses the changing landscape of wealth manage­ment. She notes that clients today are better informed but, given the many headlines, are also seeking guidance. The key, she says, is to distin­guish relevant develo­p­ments from market noise and struc­ture portfo­lios in such a way that investors can act with compo­sure even during turbu­lent times.

AI is also trans­forming the industry. It can analyze data and support the advisory process. However, for Sybille Wyss, building trust, under­stan­ding personal situa­tions, and taking respon­si­bi­lity remain human tasks.

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Sybille Wyss

CEO of Tareno AG